Project ORANGETRADERS

Concept Profile:

A marketplace for vehicles. An interface for buyers and sellers.

Persona

Name: Sarah Johnson

Age: 29

About:

Sarah Johnson is a young professional looking to sell her car. She purchased the car brand new three years ago and has taken great care of it, but has decided to sell it to upgrade to a larger vehicle that better suits her growing family's needs. Sarah is a busy working professional, but understands the importance of taking the time to properly sell her car in order to get the best possible price.

Seller

Buyer

Name: Michael Lee

Age: 35

About:

Michael Lee is a software engineer who is in the market to purchase a new car. He has been saving up for several years and is excited to finally be in a position to upgrade his current vehicle. Michael is a practical, detail-oriented person who is looking for a reliable car that will meet his daily needs.

Initial Concept

• Seller:

  Seller can post an Ad through web/mobile based interface. Seller can feature his/her listing on the platform and he/she can also interact with buyers using chat option.

• Buyer:

  Buyers can browse through different listings, and search for their desired specifications/features.

Sample Mobile Based Screen Designs (Concept 1)

Sample Mobile Based Screen Designs (Concept 2)

Sample Web Based Screen Designs